Hey there, MBC Fam! Are you ready to dive into the wonderful world of pomades? Here at The Mercantile Barber Co, we know a thing or two about keeping your hair looking sharp, and pomade is one of our secret weapons. If you’re looking to elevate your grooming game, you’ve come to the right place.

What Exactly Is Pomade?

For those new to the game, pomade is a styling product designed to give your hair a sleek, controlled, and often shiny finish. Unlike gel, which can leave your hair stiff and crunchy, pomade offers a flexible hold, allowing you to restyle throughout the day. It’s the go-to for classic looks, but don’t let that fool you – it’s incredibly versatile for modern styles too!

How to Use Pomade Like a Pro: Tips from The Mercantile Barber Co

Getting the most out of your pomade is all about technique. Here’s our step-by-step guide to achieving that perfect Belmont-barber-shop-fresh look:

1. Start with Clean, Slightly Damp Hair: For most pomades, a little dampness helps with even distribution. If your hair is soaking wet, it can dilute the product’s hold.
2. Less is More: Seriously, start small! Scoop a pea-sized amount of pomade with your finger. You can always add more, but taking too much can leave your hair greasy.
3. Emulsify It: Rub the pomade between your palms until it’s warm and evenly spread. This makes it easier to apply and ensures there are no clumps.
4. Work it Through: Distribute the pomade evenly throughout your hair, starting from the back and working your way forward. Make sure to get it down to the roots for maximum control.
5. Style Away: Now for the fun part! Use a comb for classic, slicked-back looks, or your fingers for a more textured, natural finish. Experiment to find what works best for your hair type and desired style.
6. Finish Strong: Need extra hold or a touch-up? A little more pomade on specific areas can help. For an all-day hold, consider a light mist of hairspray if your pomade is on the lighter side.

The Wonderful World of Pomade Types: Which One is Right for You?

The pomade market is booming, and there’s a type for every hair need. Let’s break down the main contenders you’ll find at The Mercantile Barber Co and beyond:

• Oil-Based Pomades: These are the traditional OGs. Made with petroleum, oils, and waxes, they offer incredible hold and shine. They’re perfect for classic slick backs, pompadours, and ducktails. The biggest pro? They don’t dry out. The biggest con? They can be a bit tricky to wash out, often requiring a special shampoo (sometimes called a “degreaser”). If you want that authentic, old-school barber shop feel and a strong hold, this is your guy!
• Water-Based Pomades: The modern marvel! These are super popular because they offer fantastic hold and shine, but they wash out easily with just water. They come in varying degrees of hold, from light to super strong, and can have different finishes (high shine, matte, natural). If you love the look but want easy cleanup, water-based is your best bet for daily styling. Many mimic the feel and hold of oil-based without the hassle.
• Clay Pomades: Looking for a natural, textured look with a matte finish? Clay pomades are your answer! Infused with natural clays like bentonite or kaolin, they provide excellent grip, volume, and a strong, flexible hold without any shine. They’re fantastic for adding texture to shorter hair or achieving messy, modern styles. Plus, they often have hair-benefiting ingredients!
• Fiber Pomades: These are known for their strong, pliable hold and often a low-shine or matte finish. Fiber pomades contain fibrous ingredients that give your hair a thicker, fuller appearance. They’re excellent for adding texture, separation, and volume, making them ideal for messy, “bedhead” looks or styles that need definition without stiffness.

Ready to Find Your Perfect Pomade in Belmont, NC?

Whether you’re after a sharp business look, a casual textured style, or a timeless classic, there’s a pomade out there for you. Stop by The Mercantile Barber Co in Belmont, North Carolina, and let our expert barbers guide you to the perfect product for your hair type and desired style. We’re here to help you achieve your best look, every single day.

Come visit us for your next haircut and discover the power of pomade! Your hair will thank you.